Smaller creators wondering how to use copyrighted music on YouTube, who don’t have the contacts or budget to license copyright-protected music, are usually stuck with two less-than-ideal options when including music in their videos: royalty-free music that lets them keep all of the revenue generated, but use music from unrecognised artists, or copyright-protected music from higher profile artists, but all of the revenue goes to the music rightsholder.Ĭreator Music will open up a library of popular music that is bound to rival that of TikTok, YouTube’s competitor. ![]() Before Creator Music, pop music had been out of bounds for many YouTube creators. ![]() The changes simplify things for YouTube Partner Programme creators on YouTube in a huge way, and put YouTube ahead of rivals in the music licensing world. With Creator Music, creators who use music on YouTube in their long form videos will be able to easily browse a catalogue full of songs they can buy to use – or choose a revenue-sharing option so artists benefit. ![]() YouTube has finally expanded their “partnership with the music industry,” letting creators use music on YouTube and keep a portion of licensed music revenue.
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